How to Leverage a Rolling Forecast to Secure Funding and Satisfy Lenders

Michael Barbarita • Apr 26, 2024

Whether you're seeking a business loan, line of credit, or investment from venture capitalists, securing the necessary capital to fuel your growth ambitions is essential. But convincing lenders and investors to bet on your company requires more than just a stellar pitch - it demands a comprehensive, data-driven financial plan.

That's where a rolling business and cash flow forecast comes into play.

Unlike a static annual budget, a rolling forecast is a dynamic, forward-looking model that projects your financials based on the latest actual results and updated assumptions. By continuously updating this forecast as new information becomes available, you maintain a clear, real-time understanding of your company's cash flow, profitability, and growth trajectory.

This data-driven approach is exactly what lenders and investors are looking for when evaluating potential funding opportunities. Rather than relying on outdated historical data or subjective projections, you can leverage your rolling forecast to:

- Demonstrate your company's financial viability and long-term growth potential

- Identify precise capital requirements and detail how the funds will be used

- Stress-test different scenarios and showcase your ability to adapt to changing conditions

- Provide transparency into your operational capacity, resource needs, and risk profile

Ultimately, a well-constructed rolling forecast serves as a powerful communication tool, empowering you to tell a compelling, data-backed story that convinces funding sources to bet on your business. It's an indispensable asset in your arsenal as you seek to unlock the capital needed to pursue your ambitious growth plans.

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